Genius Content Doesn’t Need Advertising

Genius Content Doesn’t Need Advertising

So many people are worried about the ad-blocking software out there and wondering how they will ever get their content pushed in front their audience or if they advertise will it even be seen. What if your content was so good you didn’t need to PUSH IT or pay to get it in front of people? What if people looked for your content and then told their friends they had to see it?

I had the pleasure of talking to Angie Castallano to discuss the 3 steps to creating content so good it doesn’t need advertising.


The three keys to content that gets shared are:

  1. Make it Funny (Entertaining)
  2. Make it Informational (Helpful)
  3. Make it Inspirational (Touch the heart)

Combine any of these and you score BIG TIME!

I’d love to hear your thoughts–what makes content SHARABLE to you?



An Entrepreneurs Guide to Marketing Success: HUSTLE and PERSISTENCE

Today James, Oliver, Jr. and I jumped on Blab to discuss the entrepreneur’s journey and how to be a marketing success with loads of hustle, little sleep  and getting up each and every day to do it all again!

James is a work-from-home dad of twins, writes a great blog for entrepreneurial dads called ‘Trep Life Dad and runs the company WeMontage!   He has gotten some wonderful press for his cool, removable photo wallpaper, from being featured on the Today Show TWICE, to being written up in Wall Street Journal and even Martha Stewart giving WeMontage a shout out as well.  James has had WeMontage featured in CNET (due to a great cold email message he wrote to the tech blogger there–> Check out his tips we all should be using here on his post: How a Cold Email Got My Company Featured in

Listen to this replay of our BLAB show and see how HUSTLE and being PERSISTENT has made him a 4-year overnight success!  HA.

Here’s to all the HUSTLERS AND PERSISTENT marketers out there who grind all day and rise again the next, to do it all again!

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